I had the opportunity to contribute to the campaign design for the Jane Goodall Collection, a jewelry line created in collaboration with renowned primatologist and conservationist, Dr. Jane Goodall. With a lifelong dedication to preserving chimpanzees and their habitats, Dr. Goodall’s work has inspired countless individuals and organizations to take action in the name of environmental stewardship. The 11-piece collection, which includes pendant necklaces, huggies, studs, rings, and cuff bracelets, draws inspiration from Tanzania, with its central motif of banana leaves symbolizing both natural beauty and cultural significance. As part of Brilliant Earth’s commitment to sustainability, this collection reinforces the brand’s planet-first ethos. Ten percent of the proceeds benefit the Jane Goodall Legacy Foundation Fund, which supports the Jane Goodall Institute’s vital conservation efforts in protecting chimpanzee habitats in East Africa and the Congo Basin. It was a rewarding experience to help craft the campaign design, highlighting the collection's meaningful connection to both nature and community.